Who is Raeluminati?

Raven “Raeluminati” Goins-Parnell is a Therapist, Project Manager, Creative Artist, director and farmer from South Carolina. A College Graduate who began Singing, and rapping at the early age of 5.  Her many talents include Writing, Fashion Design/Styling, Photography, Videography, and graphic design. Graduating from HGTC in 2013 she received her Associates degree in Education. Rae majored in Recreation/Sport management and minored in Mass Communications at Coastal Carolina University and graduated in 2017 with a Bachelor of Science Degree and in 2022 received a Masters Degree in Social Work from Winthrop University. Rae is currently a licensed Recreation Therapist and clinical counselor/social worker, while doing what she loves as a hobby, and that is being an all around creative. 

A certified photographer and graphic designer, she likes to create Merch, graphics, music, and art. Rae manages several businesses such as a media and cultural platform, online boutique, clothing line, creative design agency, wardrobe styling agency and a FARM, Goddess Farms. Rae also is the CEO of the HLM agency which focuses on health and wellness, Counseling and Educational and Professional Development Services. Rae is currently The owner of Raeluminati Brands Creative Agency; a remote brand design agency and marketing consultancy for millennial and Gen-Z WOC. Rae continues to build brands, marketing and creative content for the culture and work heavily in the world of fashion, music, art and design…and now Counseling and Agriculture. 

Raeluminati Brands Creative Agency is an umbrella term for all in house brands created by Raeluminati, it is an audacious creative multimedia studio specializing in brand development, creative direction, marketing and website design for beauty, lifestyle, and fashion brands. Rae continues to make an impact on various industries and is a multidisciplinary and multifaceted designer, brand strategist, and creative director. We execute and elevate the creative visions of black and brown founders. Led by our pursuit of beauty, cultural influences, and endless curiosity. We create unmissable and conscious brand experiences that are strategically and aesthetically aligned with your vision. We help you to uncover your brand story, find your voice and carry it out in style.

Raeluminati  has traveled the world and worked with many known names in the industry such as Freedom Williams, The Migos, Rich Homie Quan, Young Thug, PeeWee Longway, French Montana,  DJ Scream, DJ Lil Keem, Lil Boosie and Blac Chyna to name a few. From styling and designing for fashion showcases, video shoots, and various events.

The Brands included in Raeluminati Brands Creative Agency “Culture Hub” is Klash, a styling team/Agency & beauty line. Raeluminati Media for graphics, digital design, marketing, brand development and photography. Supreme Rebel Media, a media hub for pop culture, Blac Girl World; a Collective community, movement and creative space for women of color. Blac Girl World  is a media and blog platform for young black women who are making noise! HLM Wellness Agency LLC, an agency focusing on health and wellness, Trap Shop Online: an online boutique, FINE$$E Clothing a line focusing on vintage wear, Goddess Farms, a homegrown farm and Bontanica: and BOSSY BRANDS, A community created for bosses in business. We specialize in business, entrepreneurship and marketing strategies.

Explore the site to see what’s new. 

This site signifies as a portfolio of current and past projects.